
The Independent Filmmaker’s Guide to SEO: Everything You Need to Know
As indie filmmakers, we often don’t have millions of marketing dollars (or any at all) to spend on turning our films’ titles into household names. Getting “organically” ranked highly by Google and other leading search engines is the single most cost-effective way to created a sustained marketing presence for your film.
SEO, or search engine optimization, is akin to a dark art that every savvy website owner undertakes in an effort to get their site(s) ranked highly by Google, and to a lesser extent Bing and Yahoo.