Sundance Institute Announces Economic Impact To State Of Utah Of $62.7 Million For 2010 Sundance
Park City, UT – The 2010 Sundance Film Festival generated an overall economic impact of $62.7 million for the state of Utah, supported over 1,500 jobs, generated over $18 million in media exposure and provided millions in tax revenue, according to the annual economic and demographic study conducted by the University of Utah’s Bureau of Economic and Business Research at the David Eccles School of Business (BEBR). The nonprofit Sundance Institute announced the findings today, which were generated using an economic impact model known as RIMS II, developed by the U.